Traction

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I’ve been doing a series of posts on the Union Square Ventures weblog where I talk about some of the things we look for in the companies we invest in.

The most recent post talks about how much "traction" we need to see in a business before we’ll pull the trigger and invest.

It answers a lot of the questions I get from readers who email me with business plans so I think its worth a read for all the entrepreneurs out there.