Engagio Followup

Back in early December 2011, I wrote a blog post about Engagio, a new web service launched by our very own William Mougayar. For those who didn't read that post, Engagio is a service that aggregates your comment activity across many of the major social platforms and gives you a gmail style dashboard to see them and reply to them.

A lot has happened in the past 45 days since that post and I wanted to bring everyone up to speed on this project.

First, and most importantly, Engagio is now open to everyone. Every few days, I'd send an email to William saying "you have to open it up". And he'd reply, "we can't scale it yet". Now they think they can scale it, so it's open to everyone. If you didn't or couldn't check it out back then, you can now.

There are a bunch of new features, large and small. Most of them are pretty useful. A good example of that is social profiles. Here's Fake Grimlock's social profile, for example.

There is even a "fred wilson feature." At Disqus, the "fred wilson feature" was the ability to get an email for every comment and the ability to reply to the email and post it to the comment thread. At Engagio, the "fred wilson feature" is the ability to "mute a site." I get so many comments on AVC that my Engagio inbox is filled with them and I see nothing else. When I mute AVC, I see all my other commenting activity on the web, at Twitter, at Foursquare, at other blogs. This single feature has made Engagio way more useful to me. To "mute a site", you go to the Sites page via the left nav section, and click on the icon next to the site name.

Finally a disclosure. Engagio did a small seed round to given them runway to execute the "build the user base" stage of the business. My wife and I made a small angel investment in this round. I've been encouraging William to do this project since he first mentioned it to me in the fall. It seemed only right to encourage with both words and capital.

Please let William and me know what you think of the progress Engagio has made since it launched 45 days ago in the comments.