Understanding Kickstarter

It was a big week for our portfolio company Kickstarter. In the span of 24 hours, not one but two projects passed $1mm in funding. Co-founder Yancey Strickler wrote a great blog post laying out the timeline of those 24 hours.

Even with all the press about Kickstarter in the past year, I feel that it remains quite misunderstood as a service and a business. One of the best explanations of Kickstarter I've seen is a talk that Yancey gave last June at Creative Mornings.

If you have 30 minutes this morning to watch some video, I think you'll find this quite interesting and useful to understand exactly what is going on with Kickstarter.