In the WSJ post about the FCC’s decision (announced yesterday) to adopt Title II as the mechanism to insure that last mile access providers don’t mess with the open Internet, they explain how the White House came around on this issue:
The prod from Mr. Obama came after an unusual, secretive effort inside the White House, led by two aides who built a case for the principle known as “net neutrality” through dozens of meetings with online activists, Web startups and traditional telecommunications companies.
Acting like a parallel version of the FCC itself, R. David Edelman and Tom Power listened as Etsy Inc., Kickstarter Inc., Yahoo Inc. ’s Tumblr and other companies insisted that utility-like rules were needed to help small companies and entrepreneurs compete online, people involved in the process say.
In an office on the fourth floor of the Old Executive Office Building, some companies claimed they would have never gotten off the ground if they had been forced to pay broadband providers. “We want to compete on product and service, not on our ability to negotiate preferable treatment with an Internet service provider,” said David Pashman, general counsel for Meetup Inc.
Note that startups like Meetup, Etsy, Kickstarter, and Tumblr are mentioned. These companies took the time to go to DC and explain how an open Internet allowed them to get into business and stay in business. And DC listened.
That’s hopeful and important in a world where it seems the big guys have all the weapons. David can beat Goliath. It is not just a fable.