Bill Gets It

John Markoff wrote about some leaked internal Microsoft memos in today’s New York Times.

There really wasn’t anything new in there that we haven’t heard in the wake of the Windows Live and Office Live announcements and the news that Ray Ozzie is the new Internet guru at Microsoft.

But there was one quote from Bill that tells me he really does get what is going on right now in the software and internet markets.

Bill is quoted as saying in one of the memos:

a new "grass-roots adoption and popularization model" has made it
easier for start-up companies to reach large audiences at low cost

That is exactly right. The web and the people on the web are taking on the roll that was previously played by "the channel" and the IT organizations.

It’s a new world in software and technology and Bill gets it.