Looking For An Expert In SEO/SEM/Online Direct Marketing

Our portfolio company Targetspot is looking for an experienced online direct marketer to "own" and manage their self serve advertising business.

is a fun job for the right person because it is an opportunity to run
and grow a small business inside a bigger business. If you are an "entrepreneur" looking for a chance to show what you can do, this job is probably a good fit for you.

Targetspot's self service ad
business is growing nicely and we want to invest and grow it using
classic online direct marketing channels and measurement systems.

right candidate will have significant experience in:

  • Knowledge of Google
    Analytics and ability to test results on campaign landing
  • Experience in SEO, SEM or both (either as an affiliate, or as
    part of an e-commerce site).
  • Internet media buying.
  • Online direct
  • Webmaster experience.

The job description is here and if you are interested, please email [email protected] with "Self Service" in the subject.

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Comments (Archived):

  1. Mark Essel

    Sounds fun Fred, if I wasn’t spread so thin I’d think about it. Best bet is someone between startups or who knows the ins and outs from running their own site/biz for a few years.Should be plenty of interest.You may want a small jobs listing widget on your blog like Joel Spolsky has on his blog/Stack Overflow.

  2. LIAD

    however off-the-wall this comment seems….i kinda feel short-changed when I hit this blog looking for my daily dose of Wilson Wisdom and associated brain food discussion and end up being confronted with a job advert for a USV portfolio company…..I know however its completely your perogative as to what, if anything you post, so we should be thankful for whatever you choose to post and not feel like we’ve experienced some kind of bait-and-switch.Thus this comment of feeling short changed is partly meant in jest……. but only partly ๐Ÿ™‚

    1. fredwilson

      i did one on monday as well and i know i can only get away with so much ofthis

  3. FactoryDirectLinen

    Fred – The best SEO/SEM/Online DM professional we’ve come across is Ian Lurie of http://www.Portent.com out in Seattle. I’ll let him know about the opportunity. (Not sure if the way this deal is structured is a good fit or not, but we think itโ€™s at least worth a conversation with him on the part of your portfolio company. FYI – There’s not a thing in the referral for us … we just think he and his firm do great work.)

    1. Dave Pinsen

      Thanks for mentioning Portent. I’d never heard of them, but I am going to look into their services.

  4. Toxic

    There is no such thing as honest, positive, legitimate SEO. If you’re hiring someone with experience specifically in that “field”, you are doing your portfolio company a major disservice.Powazek says it better than I can: http://powazek.com/posts/2090

  5. Marshall Clark

    It’ll be a great day when someone builds an authority-weighted system for commenters. Anonymous trolls would still spew their non-sense, but we’d be able to filter anyone afraid to stake their reputation against their ideas.

    1. fredwilson

      Its coming

      1. Marshall Clark

        Disqus definitely seems well-positioned for it. BTW – I’m mentioning them in a talk at SES Chicago on the Social Search and Reputation Tracking. Seems like they could have a head start on aggregating and weighting distributed comments/commenters.

  6. awaldstein

    This is the science part of the art of marketing and while not an easy hire, one that comes with a discrete set of criteria for excellence. Proven success at a project level, proven strategies to solve specific problems, and questions that define deep knowledge of the craft. Find a creative scientist and you’ve got a ringer.

  7. Edward

    I am looking to hire an affiliate marketing team to help drive sales for my online business. If you are interested please contact me at [email protected],Edward Jamele