There’s Something About Twitter

I watched a friend of my son sign up to Twitter this past week and get completely smitten within minutes. There’s something about Twitter. It sort of reminds me of the 1998 Farrelly Brothers comedy featuring Cameron Diaz, Ben Stiller, Matt Dillon, and Brett Favre and Jonathan Richman! Any film that features Jonathan Richman is a winner in my book. But I digress.

Almost every male character in this film falls in love with Mary. Each for a different reason and at a different time. But they all fall for her.

I fell for Twitter in April 2007. Josh’s friend fell for Twitter this past week. His use case is very different from mine but the experience is similar. He has 22 followers and I have a lot more than that. But there’s something about being able to have a public conversation with friends and strangers in real time. There’s something about the follower thing. There’s something about the hashtag thing. There’s something about the humor that works on Twitter. There’s something about the behavior that happens on Twitter. Twitter is fun.

I know that Twitter is not for everyone. Someone called it “niche” recently in a comment thread I read somewhere. If “niche” is 300mm logged in monthly users around the world, then I would agree. It is most certainly not for everyone the way Facebook is. But it is also not boring the way Facebook is. Twitter has edge. It has attitude. People get into real fistfights because of Twitter.

Twitter is getting a lot of negativity these days, particularly from the investor community. Maybe they thought it was the next Facebook. If so, they are wrong about that. Twitter is something entirely different. And I love it today the way I loved it in the spring of 2007 when I first fell for it.

Full Disclosure: Our family is very long Twitter. We have a material financial interest in its success. This post is not about that or in reaction to that. But it may be yet another reason I love Twitter.