Funding Friday: make/100

Our portfolio company Kickstarter has opened up the year with a challenge; launch a project in January in which you make 100 of something. It is called make/100.

Here are the details:

What is Make 100?

Make 100 is a creative initiative focused on editions of 100. Kick off 2017 by challenging yourself to bring your brightest idea to life, x100.

How can I take part?

Getting involved in Make 100 is simple: just launch a Kickstarter project this January featuring your idea as a limited-edition reward capped at 100 backers. Then, share your live project with us: [email protected].

If you’ve been wanting to do a project on Kickstarter but just haven’t had the right catalyst, maybe this is it. If you do a make/100 project, let me know in addition to Kickstarter and I’ll feature as many of them as I can on subsequent funding fridays this month.


Comments (Archived):

  1. Anne Libby

    I’m definitely thinking of doing this! Thanks for the noodge.

    1. fredwilson


      1. LE

        I am even noting the way that you setup that photograph.

      2. PhilipSugar

        Tell me when you make. I will buy. I hate stuff but I love buying art. Especially from non traditional artists. (that is meant as a compliment, I don’t know how to express better)

        1. Twain Twain

          Thanks, you’re on, Phil!I’ll start simple and then work my way up to quality African canvas+leather combos like this with silk Chinese inside pockets: https://uploads.disquscdn.c

          1. PhilipSugar

            That is going to be tough. This trusted one has done three million miles with me https://uploads.disquscdn.c

          2. PhilipSugar

            But I do like my bags, and that one looks very nice. The one below is almost like a pacifier for me 🙂

        2. Twain Twain

          And so the fun starts …*…@panterosa:disqus @le_on_avc:disqus @@jasonpwright:disqus @joecardillo:disqus @lavonnereimer:disqus @mlbar:disqus — Draft version of project posted on KS. All feedback welcome, thanks!

          1. Joe Cardillo

            Responded! Feel free to drop a line if any further specific Qs I can help with

          2. Twain Twain

            Thanks for feedback, Joe.I cut rewards from 8 to 6 because of your comments about how much longer it is to read through on mobile rather than desktop!All tips on how to encourage bloggers and others to get the campaign message out would be much appreciated.

          3. Joe Cardillo

            There are a few things here you might find useful — >…Esp. the thematic content thing, in my experience basically a lot of it is about picking topics that map to specific communities (eco-friendly consumers often care about value, quality, and fair trade, for example) and then breaking down content from your kickstarter into channels like social vs. personal emails vs. cold emails. If you pre-write the copy for forum leaders or brands that have a social presence that can help, too.

          4. Twain Twain

            Thanks, Joe.

    1. LE

      Actually very creative. I would not have guessed your were also right brained. You could frame and sell as a set of 4 of these. The name AFRICINA is great. (Also get afracina to cover a few typo bases).

      1. Twain Twain

        Haha, actually when people meet me IRL their first assumption is I’m a creative — something in design, architecture or marketing.They never guess I’m an ex-banker who codes and has been interested in AI since I was a kid.

        1. LaVonne Reimer

          Best data scientists I know have music and computer science in their background. In my first startup, my entire programming team had combinations of art or music and computer science. That was a crack team alright. Great contributors at company parties too!

          1. Rob Larson

            Makes sense. A group of physics professors at my university formed a surprisingly good jazz band. And I’ve heard that’s not uncommon at other universities. Whenever I mention that, people say, “oh that makes sense – music is mathematical” – but it’s much deeper than that. Top physicists are highly creative, in addition to analytical. If you’re not creative, you’ll have no chance at solving challenging physics problems. I’m guessing you’ll see similar patterns in other areas of science.

          2. Twain Twain

            THIS: “If you’re not creative, you’ll have no chance at solving challenging physics problems.”Remember Einstein … https://uploads.disquscdn.c…@joecardillo:disqus @lavonnereimer:disqus – Dr. Viskontas has her PhD in Cognitive Neuroscience and her Masters of Music in Opera.

          3. Twain Twain

            LaVonne, if you’d like to sponsor the AFRICINA project it’s now live on Kickstarter. Thank you!*

        2. Joe Cardillo

          Well I’m not surprised in the least! All true brainiacs like to think about how code, design, science, social / community things intersect =)

      2. jason wright

        Tw(obr)ain Brain

        1. Twain Twain

          I’d say that all of us flex between both sides of our brains.It’s just that AI researchers, economists and the Blockchain crew haven’t been able to design a coherent system to reflect and represent this wholeness of us (yet).Coherency is something I think about lots.https://uploads.disquscdn.c

    2. fredwilson

      that’s awesome. do it!!

        1. panterosa,

          Twain, when you mentioned covers i thought immediately of the crochet toilet roll covers. they could be updated to be very mod.

          1. Twain Twain

            Gosh, I had no idea so googled it and see what you mean.https://uploads.disquscdn.c…I can crochet; mostly to neat-finish the edges on cardigans.

          2. panterosa,

            Fred, Twain and I are going to yarn bomb all the sleek tech devices for make/100. #crochet=coding

          3. Twain Twain

            I kid you not … And I’ve been knitting+coding since childhood.@fredwilson:disqus @wmoug:disqus — Knitting and coding are both about pattern recognition, strings and creating something useful.https://uploads.disquscdn.chttps://uploads.disquscdn.c…Current knitting project is my first slouchy hat. The pattern is brainwaves+chains. I chose blue to represent blue sky thinking and yellow the lightning. https://uploads.disquscdn.c…HG Wells in ‘The World Brain’: “World Encyclopedia as providing a “directive synthesis” (Wells, 1934, p.794). It will “reach down to direct the ideological side of human education…” (p.795). He sees the new organisation spreading “like a nervous network, a system of mental control about the globe, knitting all of the intellectual workers of the world through a common interest and common medium of expression into a more and more conscious co-operating unity and a growing sense of their own dignity, informing without pressure or propaganda, directing without tyranny”(Wells, 1938, p. 33).Maybe one day I’ll sell my knitting & crafts on Etsy — after I’ve done a Kickstarter for Africina and knitted AI+Blockchain+etc together.

          4. panterosa,

            Wow, impressive.My interest in crochet and knitting from one end encompasses letting crafty girls realize they are actually doing STEAM things, and hence see the art+math/science connection. On the other end the awesomeness off the Crochet Coral Reef ( from the Institute of Figuring. The crocheters were able to make each coral animal in crochet, proving to the mathematicians and bio-nerds that the growth was programmatical, even though they said it wasn’t. A bit Hidden Figures in the making…

      1. Twain Twain

        Signed up to a w/e bag-making & sewing workshop in SF, so I’ll have samples to launch AFRICINA’s Make 100 campaign with by end-Jan.Then folks can see what they’ll be getting.Also working with a designer friend in SF to create a custom Africina print — so it becomes as recognizable as the Burberrys’ check, for example.

  2. William Mougayar

    Nothing beats having experienced the launching of your own Kickstarter project, in order to fully understand and appreciate it.

    1. Twain Twain

      We’ll all be looking to you for tips & tricks!

  3. kirklove

    Dig this x 100

  4. meredithcollinz

    Ah! I so need this! I built a collaborative songwriting platform where we write original songs with well-known artists or as a community, and we have been meaning to put together a compilation of the songs we’ve written! This will be the kick in the butt I need! Here’s one we did for charity – legendary songwriter Paul Williams and bass-playing GOD Kasim Sulton, along with Dr. OZ, leading 10,000 people in a singalong of the anthem we wrote for Facing Addiction’s concert and rally on the National Mall!

  5. Francois Royer Mireault

    Doing this for my music band in 2017. No excuses this time. Well played Kickstarter!And… 100x copies of a best-of AVC book? 😉 I’d buy one!

  6. creative group

    CONTRIBUTORS:The intend of the post was to promote action. Stop the slapping yourself on the back for the achievements few know about. Don’t talk about it be about it.Get to work and use Kickstarter as the vehicle to drive your creativity. Too much damn talking verses action.Get to work no more Yaba Daba Doo.

  7. Joe Cardillo

    Way cool. This sort of reminds me of Fun-a-Day (a bit more DIY), where you make something every day in January and then show it at an opening first day of Feb —>

  8. jason wright

    AKA ‘Limited Edition’.

  9. karen_e

    100 spreadsheets? Made 4 good ones today.

  10. @NotScottAdams

    Would Kickstarter’s TOS allow a project based around funding the creation of 100 micro-LLCs for women-owned startup businesses around the world that would essentially be almost like non-US franchise operations all providing the same online/offline service to their neighbors?

  11. fredwilson

    let me know when you launch it mike