Video Of The Week: CEO AMA
AMA stands for “Ask Me Anything.” I have noticed a trend of CEOs doing these AMAs for their customers and broader stakeholder communities.
A good example of a CEO who is doing this is Brian Armstrong, CEO of our portfolio company Coinbase.
Brian has been doing this for several months. You can see all of them on their YouTube channel.
Here is the one he did with LJ Brock, Coinbase’s Chief People Officer, yesterday.
Comments (Archived):
Is Coinbase lining up an IPO?
Someday I hope they will do that
AMA are great, but they are one of several tools in the arsenal of marketing your messages. The audience that AMAs attract and those who actively participate are usually the more committed / passionate segment of users. It’s almost like doing real time market research with your users.
too useful a channel.a huge advantage to building a business and community today.