Posts from Twitter

The Twitter "Patent Hack"

Yesterday Twitter announced that they plan to amend the assignments agreements that they sign with their employees. They call this proposed amendment the Innovator's Patent Agreement. I've been aware of this effort inside of Twitter for a while and I like to call this move the "Twitter Patent Hack" because I think what they have done is very clever and is likely to have a material change in the way patents are used to foster and/or hinder innovation, as the case may be.

Specifically Twitter has said that they will only used these assigned patent rights defensively to protect themselves against hostile actions. And further that any company that acquires these patent rights from Twitter will need the inventor's consent to use them in an offensive action. Twitter has also provided the inventor with certain rights to license the patent to others for defensive purposes. You can read the entire set of provisions on GitHub.

The other day I talked about Insurgents vs Incumbents. This is the framework we use at USV to think about a lot of things. And in the world of patents, the advantage goes to the Incumbents who can hoard patents and use them to their advantage. The insurgent, three engineers in a walk up in Bushwick, can't even afford the lawyer or the time to file a patent. So it is very encouraging to see an emerging incumbent, Twitter, do something like this. They are saying to the world that they do not intend to compete on the basis of patents and instead they will compete on the basis of product, feature set, user experience, etc, etc.

USV is committed to support this initiative. We are instructing the startup lawyers we work with to insert the patent hack language in our standard forms. We are reaching out to our friends in the startup world including other VCs, accelerator programs, and the startup lawyer universe to suggest that they to insert the patent hack into their standard forms. And we will recommend to our existing portfolio companies that they adopt it as well. Of course, entrepreneurs and their companies will have to be the ultimate determinator of whether they want this provision in their inventions assignments agreement. If an entrepreneur we invest in does not want this provision, we will certainly support that decision. But we will want to have a conversation about why they would want to do that.

I will end this post with a story. Many years ago now, my prior venture capital firm, Flatiron Partners, invested in a company called Thinking Media. It was an early Internet company. They developed some browser based javascript tracking technology. The company ulimately failed but was sold in a fire sale including the patents. Those patents eventually made their way to an incumbent, the big marketing research company Nielsen. Fast forward ten years or so and Nielsen sued two of my portfolio companies, comScore and TACODA, and a bunch of other companies too, on the basis of the Thinking Media patents. So IP that was partially funded by our firm was used to sue other portfolio companies. It is so galling to have this kind of thing happen and it is one of the many reasons why I have come to believe that software and business method patents are an enemy of innovation in the tech sector.

If Thinking Media had the patent hack in their documents, the story I just told would not have happened. And thanks to Twitter's leadership, I hope that all future USV portfolio companies will have the patent hack in their documents and stories like that one will be a thing of the past. I'd like to thank Twitter's leadership team, especially the legal and engineering teams, for coming up with such an elegant and simple solution to this thorny problem. The startup world is a better place today than it was yesterday as a result of their work.

#VC & Technology#Web/Tech

Fun Friday: Where Do You Get Your News?

We are treading quite close to real work on this fun friday topic, but it will be good fun anyway.

I haven't read a newspaper in at least a decade. We still get one delivered to our home and the Gotham Gal reads it religiously. She also is a crossword addict so that may play a part in her loyalty to paper, ink stains, and the morning read.

But I do read news pretty much non stop throughout the day. Most of my news comes from Twitter. After that, I like vertical news aggregators. Real Clear Politics for political stuff. Hacker News for tech stuff. ESPN for sports. Techmeme for tech business. Linkfest for business/stock news.

I don't use any sort of RSS reader or tool to read news. I just read it all day on the web, on my phone, and on my iPad. I have bookmarked these sites and I just visit them and read, click, read, follow, read, and I go wherever the web takes me.

How about you?

#Web/Tech

Can You Build A Network On Top Of Another Network?

By now, regular readers of this blog should be pretty familiar with USV’s investment thesis centered around investing in large networks of engaged users that have the potential to disrupt large markets. I’ve mentioned it frequently here and my colleagues have also blogged regularly about it.

Today I got a tweet from Jon de la Mothe about the growth of professional networks on Facebook:

And I replied with this tweet:

I think it is possible to bootstrap a network on top of another network. Stocktwits did this on Twitter and Zynga did this on Facebook. But both of them eventually built their own networks directly on the web and mobile. Zynga still gets a ton of game play on Facebook and Stocktwits continues to benefit from tweet distribution on Twitter, but they have made the necessary investments to operate their businesses in such a way that they are not entirely dependent on other networks. In the case of Stocktwits, they did this early on. In the case of Zynga, they waited for a while to do this.

But my question to Jon is a bit different. I didn’t ask if you can build a network on top of another network. I asked if it is a network if it is built on top of another network. I think in that case, the answer is no. 

There is a third way, which are networks of networks. My partner Albert has blogged about this and I am 100% in agreement with him that this is the way the market should evolve. I believe that the Internet is an operating system and the networks that operate on the web and mobile via the Internet should interoperate with each other, share traffic and distribution with each other, and act as peers with each other. This is in keeping with the architecture of the Internet and is the most sustainable model and the one I am betting on in the long run.

#Web/Tech

Dispersion and Entropy In Social Media

On Monday, I trained it up to New Haven to meet a Yale professor named Dina Mayzlin and talk to her class. I thoroughly enjoyed talking to Dina's class as it allowed me to work on some new material in a comfortable setting. But the talk Dina and I had over breakfast before class was even more thought provoking.

Dina got her PhD at MIT's Sloan School a decade ago, before she started teach at Yale. Her thesis looked at TV shows being talked about in the social media of that time, newsgroups, IRC, Usenet, etc, etc.

What she and her colleagues found out was that volume (number of mentions) was not a good predictor of popularity. Volume was more of a trailing indicator than a leading indicator.

But Disperson, or what Dina calls Entropy, turned out to be a very reliable leading indicator of popularlity of a TV show. The wider and broader the discussion of the TV show went within online social media, the more likely the show was to become popular.

By coincidence, the material I am working on in my public talks right now is about the fragmentation of social media. And so as I talked about fragmentation with Dina's Yale class, I started to weave her work, which was still rattling around in my brain, into my fragmentation thesis.

I am totally convinced that the world of social media is not consolidating around one "winner takes all" social platform. Instead, the world of social media is fragmenting into dozens of social platforms that are best of breed for a certain kind of social engagement. If you are building a social media strategy today, you absolutely need to address Facebook, YouTube, Twitter, and Tumblr. And you should also consider Foursquare, Instagram, Pinterest and Path. If you are in the music business, you need to consider SoundCloud. If you are in the book business, you need to consider Wattpad. If you are in the TV business, you need to conside GetGlue. And so on and so forth. Many of the companies I just mentioned, but not all of them sadly, are USV portfolio companies.

That's the thesis I spent thirty minutes on in front of the Yale class. But near the end of the talk to Dina's class, it occured to me that disperson/entropy can be gained by engaging on multiple social platforms. The number of likes on Facebook or tweets on Twitter is volume and is likely to be a trailing indicator of popularity. But if you track the essential social gestures across the fragmenting landscape of social platforms, likes, tweets, tumbls, checkins, pins, etc, then you get a measure of dispersion that may well be a leading indicator of popularity or the slope of the popularity curve.

That's the theory anyway. I'll leave the research to Dina and others. I hope someone will run the numbers to see if it works.

#Web/Tech

Understanding Twitter

Twitter is one of the most misunderstood companies I've ever worked with. When you are in the inside, or close to the inside, and you see what people write, it makes you shake your head.

Yesterday Dick Costolo, CEO of Twitter, was interviewed by Peter Kafka on stage at the D: Dive Into Media conference. Here's a 13 minute edit of that interview that I watched this morning. I think Dick does a great job of addressing much of the misinformation that has been written about Twitter this past few weeks.

I've worked with Dick since he was the co-founder and CEO of our former portfolio company Feedburner. I worked closely with Ev Williams to convince Dick to join Twitter and I am incredibly happy and also quite proud to see how good of a job he is doing running Twitter.

#Web/Tech

Search vs Social

I was at a meeting yesterday regarding the ongoing online piracy discussion and the conversation turned to search as a source of traffic to sites with pirated content. I stopped the conversation and noted that search isn't what it used to be and pointed out that many websites get more traffic from social than search.

Here at AVC, it is no contest. Here's the top ten traffic sources to AVC in the past thirty days:

AVC traffic sources

Google/organic is search. Direct and feedburner are regular visitors. Everything else (Stumbleupon, Twitter (t.co), Hacker News (news.ycombinator), Techmeme, google/referral, Facebook, and Linkedin are social. So if we break the top ten into three categories, direct is about half of the top ten's traffic, social is 40%, and search is 10%.

This blog isn't normal in a few ways. The fact that Twitter generates 13x Facebook in traffic is one example of that. And the very high level of direct/regular readers is probably a bit unusual too.

I'm curious if anyone is aware of a broader study of traffic sources on the Internet and how search and social compare these days. I suspect that they are neck and neck across the entire Internet or possibly that social has surpassed search. But I have not seen that data and I'd love to.

#Web/Tech

#blackoutsopa

i’m into titling blog posts with hashtags these days.

yesterday, i grabbed a quick look at twitter in between a packed day of meetings and saw a tweet from someone that looked like this

it took me about a nanosecond to click on that link and add a stop sopa banner to my twitter avatar. this is something i’ve wanted and expected for a month or more. now i’ve got it. slowly my twitter feed is filling up with avatars with the stop sopa banner on them.

my dream is all of twitter fills up with this banner. then maybe the politicians in washington will realize that the people don’t want their lousy idea of a piracy bill.

please join me in making this political statement.

#Politics#Web/Tech

Some Thoughts On The Success Of Code Year

Code Year, which I blogged about a couple days ago, has now signed up over 100,000 in two days. That's a lot of signups for a brand new service in just two days. How did they do it? Here's some suggestions on the key drivers:

1) an awesome idea. "give me your email address, we'll send you interactive coding lessons weekly" is a damn good idea. tim o'reilly told the codecademy guys "i wish i'd thought of this". that's the definition of a good idea.

2) well timed – launching as a "new year's resolution" is genius. but also launching in a "dead news period" was equally genius. jan 1st and jan 2nd of this year were slow news days. so Code Year got plenty of airtime in the tech blogs and news aggregators over a sustained two day period.

3) the landing page is clean, simple, and well designed. the call to action is simple. here's a blog post from the designer explaining how that page was designed.

4) the use of twitter and facebook to spread the word is simple and powerful. after you give your email address, you are given the option of tweeting out or posting to your wall. TechCrunch says 50% of the site traffic comes from Twitter and Facebook (with Twitter coming in at >33%).

5) a small ask. they didn't ask for money, the service is free. they simply asked for an email address, something everyone has and most are willing to share in return for real value.

So kudos to the Codecademy team and everyone else who was involved for great execution of a service launch. I am looking forward to getting my first coding lesson and getting started.

#Web/Tech

Mocked And Misunderstood

When people ask me, "how do you know which companies and services are going to be the biggest successes?", I usually tell them to look for the companies and services that are mocked and misunderstood. For some reason, that correlates highly with the biggest breakout successes.

Twitter is a great example of this. For years, every post, column, or article written about Twitter would have comment after comment making fun of a service where people "told the world what they had for lunch." Of course, people were doing that on Twitter and people still do that on Twitter. But what those mocking Twitter were missing is that in between the tweets about pizza and pita were posts about politics and poetry. There was substance in the midst of nonsense.

And all the while that those mocking Twitter were obsessing about the nonsense, the substance was increasing and the usage was growing. Comscore has Twitter's monthly users at ~170mm people worldwide, up >60% in the past year. That makes Twitter one of the top twenty websites in the world and it is growing faster than most of those twenty websites. That is what I call "breakout success."

I woke up thinking about this because before I went to bed last night I watched last night's episode of Rock Center with Brian Williams. They had a piece on our portfolio company Kickstarter. The piece itself was pretty good. But at the end, Brian Williams discussed it with the Kate Snow (who did the piece), and he said something like "so this is like the guy on the street asking for a handout?".

Yeah, just like that Brian.

Kickstarter couldn't be farther from the "guy on the street asking for a handout" and yet that was Brian's takeaway after watching the piece (or maybe he didn't watch it). Either way he mocked Kickstarter and misunderstands it. And that is fine with me. Because its a signal that Kickstarter is on to something big.

I knew that already, but situations like this are reinforcing for me. They are the "tell". So when your company and services gets mocked and is misunderstood by most everyone, particularly the mainstream press and media, just smile and keep doing what you are doing. You are on to something big.

Startup quote

Image from StartupQuote.com

#VC & Technology#Web/Tech

Lightweight Identity

Last month, I participated in a PII event and sat on a panel (a format I dislike and try to avoid) moderated by Kara Swisher. Kara posted a video of the panel on ATD a few days later.

Sometimes when you are in a public setting you say things that have been coming together in your mind but you have never articulated before. That happened that day. I said the following about 40 minutes into the panel:

Twitter is default public and everyone knows that's what it is. Your Twitter identity is the lightest weight, most public, and therefore the best identity on the web.

Many other online identites we are all developing are heavier weight. They have more private information about us in them. When the companies that operate those identity services share our information with others we get nervous, upset, and anxious.

Twitter and other default public identities (like my daughter Emily's "Things I Like" tumblog) contain only the information we are willing to have the whole world know about us. And therefore they are better identities. They can be portable without our permission. They are crafted by us with the full knowledge that they will be seen by others, potentially many others.

We just completed a long and taxing hiring process. We had over 250 applicants to our analyst position. We asked each and every applicant to share their online profiles with us. Most shared default public profiles like blogs, twitters, tumblrs, etc. We learned so much about each of the applicants through reviewing those public identities. Default public online identities are very powerful and very revealing about people, maybe more so than default private identities. They can be used for almost anything that default private identities can be used for. But they can be used without asking for permission from the owner of the profile because the information is public already.

This is counter intuitive for many. But I'm pretty sure that default public identities are the future for most things (maybe not healthcare and personal finance and the like) and that they are the best form of online identity.

#Web/Tech