Mobile checkout

So I am buying a second battery for my macbook at the apple store in soho just now

The salesmen sees the line is kinda long

He grabs this mobile device, scans the bar code, swipes my credit card, asks me for my email address, puts the battery in a bag and sends me on my way

It took all of a minute and I got my reciept by email before I walked out the door

That rocks

#VC & Technology